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The Boss Blog

Archives October 2019, The Boss Blog

Why Reputation Management is Important

Posted October 25, 2019

As a business your reputation means everything. It says how you treat your customers, tells of the quality of your service, and speaks to the professionalism of your brand. Managing your reputation is big in today's world of Yelps and Google Business Listings, but it doesn't have to be a "big deal". The social aspect of the online experience is simply an extension of how human beings as consumers and providers engage in the real-world. So, the main line of thought is this: Do right in the real-w...

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6 Reasons Your Local Business Listings Need to be Accurate

Posted October 11, 2019

As a business, how likely is it that potential customers will come through your door? The whole point of an online presence is to entice customers into your store, your leasing office or your showroom so you can convert them to paying customers rather than just browsers online. Further, nothing is more frustrating as a customer than finding out that you have been given the wrong information about where a business is located. As a customer, how likely are you to give this company your business? N...

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3 Tips To Make Your Website Useful

Posted October 04, 2019

3 Tips To Make Your Website Useful Gone are the days of a “form over function” internet. Where the simple novelty of seeing a business online, was enough. Now, today’s more savvy audiences simply want to get where they are going. So with the priorities of business websites being speed and ease of use, here are 3 tips that can make sure you are providing your customers the information they require in the best way possible to help you make conversions either on your site or in person. 1. Where is...

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